NEW BRAND STRATEGY IN THE TIME OF WAR AND TRADE WAR
IN this competitive world, to win we must
learn from a war,
as the strategy word it self come from war
Military strategy is a set of ideas implemented by military organizations to pursue desired strategic goals. Derived from the Greek word strategos, the term strategy, when it appeared in use during the 18th century, was seen in its narrow sense as the "art of the general", or "'the art of arrangement" of troops. Military strategy deals with the planning and conduct of campaigns, the movement and disposition of forces, and the deception of the enemy.
Sun Tzu's The Art of War was written in the second century BC. He was a high-ranking general in the Chinese military and wrote one of the most influential strategic and tactical military books in history. The book's influence can be felt in both the East and the West today - not just in the military sciences, but in law, government and business.
“There are not more than five primary colors (blue, yellow, red, white and black), yet in combination, they produce more hues than can ever be seen.” – Sun Tzu's
first and second most important word in the world are war and trade war
so these day marketing is also based on these environmental factor
Globalisation is not a fancy concept today, and covid 19 and work from home culture of the company are the main headline these day
All the economy of the world face a disruption, and if we take consideration of these disruption then we get a good balance for our work
tik tok in india ban and 58 internet company are also ban.
reason behind it is security and war
trade war start in April 2018 when usa impose duty on steel product.
after that i found that what is marketing strategy we adopt in a critical time and how company and global supply chain re_adjust
brand are know on the basis of origin
as we know that apple is a DNA of USA and made in china.
same as VIVO is DNA OF CHINA and made of MADE IN INDIA
TODAY INDIAN GOVT ONLY BANS AN APPS AND WEBSITE AND WHAT THE NEXT
change according to the environment is the key of success
TO PROTECT THE IMAGE SOME CHINA BRAND USE
MAKE IN INDIA
MAKE FOR INDIA
MAKE BY INDIA
TO BE CONTINUED.......................
Aatmanirbhar' Message
Micromax brand: made in india micro max
made for india micromax, micromax in
when Mi i brand say we are made in india
micromax launch a sub brand in, in stand for india it represent india
